Saturday, August 13, 2011

Business Cards of the Day

Espresso Yourself Cafe: Simple two color design, the typography choices are hard to read, but they do have excellent vegetarian food options!

Going Local: A lot of information packed onto this card, in fact too much information and too tiny. A better solution would have been to go to a two sided card.

Hotel State College & Company: Great ampersand, though it is a bit forced and crowded intertwining with the “S” and “C” and the gradient, well. . . it just doesn’t stand up to the test of time forcing the balance. Using thin display type for small text isn’t a good idea either, no matter how nice the font.

Rocket Science: Overall, a nice card. I like the tagline they use as well, especially since I am not mechanically inclined. Easy to read font choice too

Otto’s: Swoosh! Double swoosh! Not a fan of flush right text, and the flipping back to flush left. I miss the cat design. Perhaps just  one swoosh and a different type treatment...

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